This Paid Form of Nonpersonal Communications May Use Media Such

question 55

Multiple Choice

This paid form of nonpersonal communications may use media such as outdoor displays, car cards, directories, etc., to reach out to a target audience.

• A) Direct marketing
• B) Advertising
• C) Personal selling
• D) Sales promotion

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Definitions:

Inhibiting

The action or process of hindering or restraining the function or activity of something.

Successive Ambivalent Behavior

A series of actions characterized by mixed feelings or contradictory attitudes towards something or someone.

Simultaneous Ambivalent Behavior

Exhibiting contradictory behaviors or emotions towards the same object or situation at the same time.

Male Stickleback

A male stickleback refers to the male of a small fish species (Gasterosteidae family) known for its distinct breeding behavior, including developing a bright red underbelly and aggressive territorial defense during mating season.