Services Are Perishable and Markets for Most Services Fluctuate Either

question 68

Multiple Choice

Services are perishable and markets for most services fluctuate either by season, days, or time of day. All of the following represent business that are lost forever due to the perishable nature of services, except

• A) unused telephone capacity and electrical power.
• B) vacant seats on planes, trains, buses, and in stadiums.
• C) time spent by catalog service representatives waiting for customers to reach them.
• D) unsold winter apparel on a given day.

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Definitions:

Ambiguity

The quality of being open to more than one interpretation; lack of clearness or definiteness in meaning or intention.

Face-To-Face

Direct interaction between people in the same physical location, promoting more personal communication and connection.

Videoconferencing

A technology that allows people in different locations to hold face-to-face meetings without having to move to a single location together.

Uncertainty

refers to the state of being unsure or having doubts, often because of a lack of information or predictability about future events.