Which of the Following Is True About Branding Efforts at NetApp

question 43

Multiple Choice

Which of the following is true about branding efforts at NetApp?

• A) The company's branding efforts were well organized in 2007.
• B) Landor created a new identity, architecture, and tagline for it in 2008.
• C) NetApp shows that business-to-business marketers do not need to worry about branding.
• D) Frankensites helped organize branding efforts.
• E) New Web sites for NetApp did not affect sales leads from inquiries.

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