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Customer Churn Is How Rapidly a Store Can Move Customers

question 9

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Customer churn is how rapidly a store can move customers through its checkout facility or process.


Definitions:

Weighted Average Cost of Capital (WACC)

A calculation of a firm's cost of capital, weighted by the proportion of each component of capital, including debt and equity.

Cost of Debt

The effective rate that a company pays on its current debt, often reflected as an annual rate.

Dividend Growth Rate

The annualized percentage rate of growth of a company's dividends paid to shareholders, projected into the future.

Equity Financing

Raising capital through the sale of shares in a company.

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