A ________ Has Been Defined as a Coordinated Collection of Data

question 41

Multiple Choice

A ________ has been defined as a coordinated collection of data, systems, tools, and techniques with supporting software and hardware by which an organization gathers and interprets relevant information from business and environment and turns it into a basis for marketing action.

• A) marketing metric
• B) marketing channel system
• C) marketing decision support system
• D) marketing research system
• E) database management system

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Definitions:

Take-Over

The act of gaining control or ownership of something, such as a company or territory, often through financial acquisition or force.

Distributive Justice

A principle concerned with the fair and equitable distribution of benefits and resources among individuals in a society.

Primates

A group of mammals that includes humans, apes, monkeys, and others, characterized by relatively large brains, forward-facing eyes, and complex social behaviors.

Capuchins

A genus of New World monkeys known for their intelligence and social behaviors, often studied in research on primatology and psychology.