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In General, What Are the Five Ways Companies Use Database

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In general, what are the five ways companies use database marketing?


Definitions:

Skilled Craftsperson

An individual with specialized training and high expertise in a particular craft or trade.

Social Media Campaign

is a coordinated marketing effort to promote a brand, product, or service across one or more social media platforms, utilizing content, interactions, and engagement.

Brand Purpose

Defines the reason a brand exists beyond making a profit, often reflecting its social or environmental commitments, and how it intends to positively impact the world or its consumers.

Ethical Challenges

Situations or decisions that involve a conflict between moral principles.

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