Examlex
The marketing communications objective of "brand attitude" refers to helping consumers evaluate the brand's perceived ability to meet a currently relevant need.
Pension Liability
The amount of money a company is required to pay into its employees' retirement plans in the future.
Accumulated Benefit Obligation
An estimate of the total amount of an employer's obligation for pension benefits earned by employees to date, not based on future salary increases.
Plan Assets
Assets specifically identified to fund the obligations of a pension or other employee benefit plan.
Pension Funding
The financial contributions made by a company to a defined benefit pension plan to meet future pension obligations to retirees.
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