Perceived Value Refers to the Gap Between Actual Needs and Satisfied

question 15

True/False

Perceived value refers to the gap between actual needs and satisfied needs of a customer.

---

Definitions:

Stroop Effect

A phenomenon in cognitive psychology where there is a delay in the reaction time of a task when the color of words on a test and their meaning differ.

Ink Color

Ink color refers to the pigment or dye-based constitution that determines the visual perception of ink used in writing, printing, drawing, or any form of marking.

Cognitive Psychologist

a professional specializing in the study of mental processes such as "attention, language use, memory, perception, problem-solving, creativity, and thinking."

Thought Process

The mental operation involved in cognitive functions such as reasoning, remembering, imagining, or learning.