Which of the Following Marketing Strategies Requires Either Identifying Additional

question 11

Multiple Choice

Which of the following marketing strategies requires either identifying additional opportunities to use the brand in the same basic way or identifying completely new and different ways to use the brand?

• A) increasing the amount of consumption
• B) decreasing the level of consumption
• C) increasing dedication to consumption
• D) increasing product innovation
• E) increasing frequency of consumption

---

Definitions:

Neurological Problems

Disorders or malfunctions related to the nervous system, including the brain, spinal cord, and nerves.

Birth Defects

Abnormalities present at birth that can cause physical or mental disability, or can also be fatal.

AIDS Virus

The Human Immunodeficiency Virus (HIV) that causes Acquired Immunodeficiency Syndrome (AIDS), a disease that severely undermines the immune system by destroying important cells that fight disease and infection.

Placental Barrier

The physiological barrier formed by the placenta that separates the fetal blood circulation from the maternal blood circulation, allowing the exchange of nutrients and wastes while blocking harmful substances.