What Is a Reference Group? Describe Three Different Types of Reference

question 75

Essay

What is a reference group? Describe three different types of reference groups that can have an impact on a consumer's purchasing behavior.

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Definitions:

Interactional Justice

A concept in organizational behavior that refers to the quality of interpersonal treatment employees receive as decisions are made, including respect and information exchange.

Dignity

The state or quality of being worthy of honor or respect; an inherent nobility and worth.

Distributive Justice

Concerned that people are treated the same regardless of individual characteristics.

Procedural Justice

The fairness and transparency in the processes that lead to outcomes, emphasizing how decisions are made within organizations or societies.