Consumers Now Receive Sales Offers Through Direct-Mail Letters and Catalogs

question 84

True/False

Consumers now receive sales offers through direct-mail letters and catalogs, television, cell phones, and the Internet. The nonstore-based retailers are taking business away from store-based retailers.

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Definitions:

Divisional Structures

An organizational structure where operations are divided into smaller, semi-autonomous units or divisions based on product, service, market, or geography.

Healthy Rivalries

Competitive relationships that encourage improvement and excellence without leading to negative outcomes.

Available Resources

The assets, both tangible and intangible, that are at an organization’s disposal for use in achieving its objectives.

Geographical Structures

Organizational structures that are based on geographical regions, allowing companies to address local preferences and operations.