When a Movie Theater Charges a Lower Ticket Fee for Children

question 52

Multiple Choice

When a movie theater charges a lower ticket fee for children and senior citizens, it is engaging in ________ pricing.

• A) product-form
• B) image
• C) customer-segment
• D) location
• E) time

---

Definitions:

Cost Of Goods Sold

The direct costs attributable to the production of the goods sold in a company, including materials and labor.

Merchandise

Goods or products that are bought and sold by businesses in the course of trade.

Credit Terms

Conditions under which a seller extends credit to a buyer, including payment deadlines and interest rates.

Discount Period

The time frame during which a payment can be made at a reduced rate before the full amount becomes due.