A Group of College Graduates Decide to Start a Business

question 111

Multiple Choice

A group of college graduates decide to start a business. Though they are knowledgeable in various business domains, they are unable to arrive at a valuable business idea. They decide to search for ideas in a structured manner. They meet together and start discussing everyone's ideas. Each idea is recorded and then the thoughts that come up in relation to the ideas are written down and discussed. This process helps them to finalize a business plan. What technique is used here?

• A) morphological analysis
• B) forced relationship analysis
• C) reverse assumption analysis
• D) attribute listing
• E) mind mapping

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Definitions:

Notes Payable

A written promise to pay a specified amount of money, along with interest, by a certain date.

Interest Expense

Expenses that a company faces for using borrowed capital, usually shown on the profit and loss statement.

Owner's Equity

The residual interest in the assets of an entity that remains after deducting its liabilities. It represents the ownership interest of the shareholders in a company.

Total Liabilities

The sum of all financial obligations or debts a company owes, including loans, accounts payable, mortgages, and any other monies due to external parties.