The Catalog You Receive from a Large Apparel Store, Displaying

question 100

Multiple Choice

The catalog you receive from a large apparel store, displaying their new summer collection, is an example of ________ marketing.

• A) buzz
• B) direct
• C) virtual
• D) word-of-mouth
• E) interactive

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Definitions:

Sublimation

Sublimation is a defense mechanism in psychology where socially unacceptable impulses or idealizations are transformed into socially acceptable actions or behavior.

Defense Mechanism

Psychological strategies brought into play by individuals, groups, or even nations to cope with reality and to maintain self-image.

Sexual Awareness

Consciousness or recognition of one's own sexual identity, preferences, and health.

Internal Locus

The belief that individuals have control over their life events and outcomes, as opposed to external forces.