Which of the Following Is an Example of Services Differentiation

question 44

Multiple Choice

Which of the following is an example of services differentiation?

• A) Ritz-Carlton has an intensive training program for its customer-facing employees, to ensure a consistent service standard.
• B) Shangri-La hotels use a distinctive signature fragrance in all outlets so that customers can associate the fragrance with the hotel.
• C) JEK's sophisticated customer database allows the company to handle queries and product returns much faster than competitors.
• D) RTZ shifted its products from supermarket aisles to exclusive stores as it realized that customers were willing to pay more in stores.
• E) Hayley's found success by allowing buyers to customize the color and some features of its appliances before buying them.

---

Definitions:

Net Assets

The total assets of a company or organization minus its total liabilities, indicating its financial health.

Partnership

A sanctioned business model involving a partnership of two or more persons who equally divide management duties and profits.

Capital Balances

The amounts recorded in the equity section of a partnership or corporation's balance sheet, representing the owners' stakes in the company.

Income Ratios

Financial ratios that measure a company's ability to generate profit from its operations, commonly used in analyzing financial health and operational efficiency.