Companies Address Needs by Putting Forth a ________, a Set

question 122

Multiple Choice

Companies address needs by putting forth a ________, a set of benefits that they offer to customers to satisfy their needs.

• A) brand
• B) value proposition
• C) deal
• D) marketing plan
• E) demand

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Definitions:

Income Statement

A financial document that provides a summary of a company’s revenues, expenses, and profits/losses over a specific period, showing how the revenue is transformed into net income.

Variable Expenses

Expenses that vary directly with the amount of production or activity level.

Fixed Expenses

Costs that do not fluctuate with the volume of production or sales, remaining constant over a period, such as rent, salaries, and insurance premiums.

Net Operating Income

A gauge of a corporation's earnings from its main operating activities, not including the effects of interest and taxes.