Identify and Define the Traditional Four Ps

question 77

Essay

Identify and define the traditional four Ps. Also identify the new four Ps and the reason for developing the new interpretation.

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Definitions:

Social Identity

Refers to how individuals categorize themselves and others into groups, such as social class, family, race, and how these categories form part of an individual's self-concept.

Self-concept

An individual's perception and understanding of themselves, including their attributes and who and what they are.

Social Group

A collection of individuals who interact with each other, share similar characteristics, and collectively have a sense of unity or identity.

Meaningfulness Of Work

Refers to the degree to which an individual perceives their work to have value and importance, contributing to their overall sense of purpose.