Suggest a reasonable mechanism for the reaction shown below. 
Definitions:
Electronic Tendering
The process of conducting the tendering (or bidding) process online, including submission and review of bids, primarily to increase efficiency and reduce costs.
Suppliers
Entities or individuals that provide goods or services to other businesses or consumers, often playing a critical role in supply chains.
Virtual
Something that is not physically existing as such but made by software to appear to do so.
iTunes
A media player, media library, Internet radio broadcaster, and mobile device management application developed by Apple Inc.
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