Examlex
Exchanges have become one of the most popular types of Net marketplace because they encourage competitive bidding that drives prices down.
Marketing Messages
Promotional messages that usher potential buyers through the purchasing process without asking them to make an immediate decision.
Sales Messages
Promotional messages that encourage potential buyers to make a purchase decision then and there.
Selling Points
The most attractive features of a product or service.
Benefits
Advantages or positive outcomes that result from a particular action, policy, product, or service.
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