Which of the Following Is an External Marketing Metric That

question 25

Multiple Choice

Which of the following is an external marketing metric that companies need to monitor?

• A) resource adequacy
• B) staffing or skill levels
• C) active innovation support
• D) market share
• E) relative employee satisfaction

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Definitions:

Purchaser

An individual or entity that buys goods or services for personal use, commercial use, or resale.

Industry Canada

A department of the Canadian government formerly responsible for economic development, innovation, and scientific research, now part of Innovation, Science and Economic Development Canada.

Department of Industry Act

Legislation that establishes and defines the powers, responsibilities, and organization of a country's Department of Industry or similar entity.

F.O.B. Contracts

F.O.B. (Free on Board) Contracts are commercial agreements where the seller is obligated to deliver goods on board a vessel chosen by the buyer at a specified location, with the buyer taking responsibility for the goods once they're onboard.