Which of the Following Is a Factor Considered When a Customer

question 5

Multiple Choice

Which of the following is a factor considered when a customer is evaluated based on RFM formula?

• A)the amount of time has passed since the customer's last purchase
• B)the product categories purchased by the customer
• C)the mode of payment used by the customer
• D)the location from which the customer has bought goods
• E)the type of feedback provided by the customer

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Definitions:

Receivables Turnover

A financial metric indicating how efficiently a company uses its assets by calculating the number of times average receivables are collected during a given period.

Sales Trend

The examination of sales data over a period of time to identify patterns or trends, which can help in making business forecasts.

Gross Profit

The difference between sales revenue and the cost of goods sold before deducting overheads, payroll, taxation, and interest payments.