________ Are Consumer Promotion Tools That Provide a Price Reduction

question 51

Multiple Choice

________ are consumer promotion tools that provide a price reduction after purchase rather than at the retail shop.

• A) Rebates
• B) Cents-off deals
• C) Price packs
• D) Coupons
• E) Premiums

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Definitions:

Equivalent Annual Cost

A financial metric used to compare the cost effectiveness of various investments with different lifespans, by converting costs into an annualized figure.

Present Value

The present-day worth of future monetary amounts or cash flow series, determined by applying a specified rate of return.

Operating Cash Flows

The cash generated from a company’s normal business operations, indicating its capability to generate sufficient revenue to maintain and grow operations.

Pre-tax Net Income

The amount of income earned by a company before taxes are deducted, representing its profitability.