________ Is a Consumer Promotion Tool That Involves Inviting Prospective

question 44

Multiple Choice

________ is a consumer promotion tool that involves inviting prospective purchasers to try the product without cost in the hope that they will buy.

• A) Sampling
• B) Premium
• C) Cross-promotion
• D) Free trial
• E) Rebate

Understand the symmetry and asymptotic nature of the normal curve.

Calculate the percentage of scores within specific standard deviations from the mean.

Convert between various standard scores such as z scores and T scores.

Understand the concept and calculation of z scores.

---

Definitions:

Price Elasticity

An indicator of the sensitivity of demand for a product to variations in its price.

Greeting Cards

Printed or digital cards sent to convey messages of greeting, celebration, or other sentiments on special occasions.

Price Elasticity

An indicator of the degree to which consumers' demand for a product is affected by fluctuations in its price, showing how sensitive buyers are to changes in cost.

Perfectly Elastic Demand

A market situation in which demand for a product is infinitely sensitive to changes in price.