Examlex
The supply-side measurement method focuses on potential exposure to the brand by assessing the extent of media coverage,and the demand-side method identifies the effects sponsorship has on consumers' brand knowledge.
Technology
The application of scientific knowledge for practical purposes, especially in industry, including the invention and use of technical means and their interrelation with life, society, and the environment.
Political Biases
Preconceived notions or predispositions toward specific political parties, ideologies, or policy decisions, often resulting in a lack of impartial judgment.
Sociologist
A social scientist who studies the behaviors, structures, and functions of societies and social groups.
Uncritically Accept
To accept or believe something without questioning or examining it critically.
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