According to the Hierarchy-Of-Effects Model, Which of the Following Corresponds

question 123

Multiple Choice

According to the hierarchy-of-effects model, which of the following corresponds to the behavioral stage that a buyer passes through?

• A) awareness
• B) knowledge
• C) purchase
• D) preference
• E) conviction

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Definitions:

Opt-In

Opt-in refers to a permission-based practice where individuals choose to receive marketing communications or other information by signing up voluntarily.

Opt-Out

The action taken to withdraw from something, especially a service or agreement, often implying the need for a decision to be actively made by the participant.

Online Advertising

A type of advertising and marketing that employs the Internet to distribute promotional messages to consumers.

Holy Grail

A term used metaphorically to describe a valuable and sought-after object or achievement that is difficult or impossible to obtain.