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Explain the Three Distribution Strategies Based on the Number of Intermediaries

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Essay

Explain the three distribution strategies based on the number of intermediaries.


Definitions:

Scarcity

A condition where resources are insufficient to satisfy the needs or wants of a population.

Persuasion Strategies

Techniques or methods employed to influence others' beliefs, attitudes, intentions, motivations, or behaviors.

Lowball

A strategy where an initially favorable offer is made with the intention of introducing less favorable terms or conditions later.

Scarcity Principle

A social psychology principle stating that people value and desire something more highly when it is rare or difficult to obtain.

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