When a Firm Looks for New Users in Groups That

question 32

Multiple Choice

When a firm looks for new users in groups that might use the product but do not, the firm is using the ________ strategy.

• A) new-market segment
• B) market-penetration
• C) geographical-expansion
• D) product development
• E) diversification

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Definitions:

E-Mail

Electronic Mail, a method of exchanging digital messages across the Internet or other computer networks.

STP Cable

stands for Shielded Twisted Pair Cable, a type of cabling that provides an additional layer of insulation to reduce electromagnetic interference.

Foil Sheath

A metallic foil layer used as a protective and electromagnetic interference-shielding cover around cables and wires.

Interference

The obstruction or modification of signals in telecommunications caused by the overlap of electromagnetic waves.