Which of the Following Is True About Market Nichers

question 146

Multiple Choice

Which of the following is true about market nichers?

• A) They are market followers in small markets.
• B) They tend to have high manufacturing costs.
• C) Their return on investment exceeds that in larger markets.
• D) A nicher achieves high volume as against a mass marketer that achieves high margin.
• E) They usually experience long-term losses.

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Definitions:

Muscular Strength

The maximal force that a muscle or group of muscles can exert against resistance in a single effort.

Anaerobic Respiration

A form of respiration using electron acceptors other than oxygen. It often occurs in bacteria and in muscle cells where oxygen is scarce.

Aerobic Respiration

The process by which cells convert glucose and oxygen into energy, carbon dioxide, and water.

Chemical Pathway

A series of chemical reactions occurring within a cell that lead to the production of a certain substance or a change in the cell.