When Forces for Global Integration Are Low and Forces for National

question 87

Multiple Choice

When forces for global integration are low and forces for national responsiveness are high,a strategy that ________ makes sense.

• A) treats the world as a single market
• B) views the marketplace as completely homogeneous
• C) treats the world as a portfolio of national opportunities
• D) standardizes all elements of the marketing mix
• E) none of the above

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Definitions:

Occurrences

The instances or number of times an event or condition appears or is observed.

Probability Distribution

A numerical function outlining all conceivable outcomes and their associated chances for a random variable within a certain range.

Random Variable

A variable determined by the numerical results of chance phenomena.

Variance

A statistical measurement that represents the degree of spread or dispersion of a set of data points.