If a Full-Page,four-Color Ad in Newsweek Costs $200,000 and Newsweek's

question 45

Multiple Choice

If a full-page,four-color ad in Newsweek costs $200,000 and Newsweek's estimated readership is 3.1 million people,the cost of exposing the add to 1,000 people is approximately ________.

• A) $41
• B) $53
• C) $65
• D) $77
• E) $84

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Definitions:

Pin Pad

A device used in electronic transaction systems to input a personal identification number or other secure data.

Credit Card Terminal

An electronic device used by merchants to process payments from credit and debit cards.

Security Features

Measures or mechanisms implemented to protect against unauthorized access, damage, or theft.

Prismatic Multicolored Background

A background featuring a spectrum of colors arranged or divided in a manner resembling a prism, typically used in designs to create a vibrant and dynamic appearance.