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Delivering on Promises Made in Points-Of-Difference Is Very Important in Successful

question 118

Essay

Delivering on promises made in points-of-difference is very important in successful marketing.There are three deliverability criteria stressed in the text with respect to PODs.What are those three criteria?


Definitions:

State Government

The organization through which a state exercises its powers and performs its functions, typically including a legislative, executive, and judiciary branch.

National Government

The governing body that exercises control over an entire country, rather than regional or state authorities.

National Government

The government or political authority that governs a nation, typically responsible for creating and enforcing laws, defense, and foreign policy.

State Government

The government of an individual state within the United States, which operates independently in managing local affairs and responsibilities.

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