Examlex
A firm must be sufficiently committed and willing to devote enough resources to create an enduring positioning for its points-of-difference to be considered deliverable.
Margin of Safety
The difference between actual or projected sales and the break-even point, indicating the level of risk in missing sales projections.
Break-even Sales
The amount of revenue needed to cover total costs, both fixed and variable, indicating the point at which a company neither makes a profit nor incurs a loss.
Margin of Safety
The difference between actual or projected sales and the sales level necessary to break even, as a buffer against uncertainty.
Contribution Margin
The difference between sales revenue and variable costs of a product or service, indicating how much contributes towards covering fixed costs and profit.
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