Examlex
The last step in the seven-step marketing segmentation process would be to develop a marketing-mix strategy reflective of segment positioning strategies.
Finished Goods
Manufactured items that are completed and ready for sale but have not yet been sold to customers.
Raw Materials
Primary components or substances used in the production of goods.
Direct Materials
Raw materials that are directly traceable to the manufacturing of a product and are a significant component of finished goods.
Work in Process Inventory
Work in process inventory includes partially completed goods that are still in the production process at the end of a period.
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