Examlex
Repeated exposures to information provide greater opportunity for processing and thus the potential for stronger associations.
Gift Card
A prepaid debit card loaded with a specific amount of money, which can be used as a gift and is redeemable for purchases at specified retailers.
Budget Line
Displays combinations of products that a consumer can afford with a fixed budget, based on their prices.
Price Ratio
The relationship between the prices of two goods, indicating how many units of one good can be exchanged for one unit of the other.
Utility Ratio
The comparison of the utility (satisfaction) received from one choice relative to another.
Q29: There are two determinates of customer-perceived value:
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