Examlex
The skillful use of database marketing and ________ has made catalog house Fingerhut one of the nation's largest direct-mail marketers.
Marketing ROIs
The return on investment from marketing activities, measuring the profitability and effectiveness of marketing expenditures.
Marketing Resources
Assets such as knowledge, tools, and skills used by organizations to develop, implement, and evaluate marketing strategies.
Product Lines
Groups of related products marketed by a company, each serving a similar function or market.
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