If a Marketing Researcher Selects the Most Accessible Population Members,he

question 88

Multiple Choice

If a marketing researcher selects the most accessible population members,he or she would have selected the ________ sampling method.

• A) simple random
• B) stratified random
• C) cluster
• D) judgment
• E) convenience

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Definitions:

Legal Rulings

Decisions or judgments made by a court or legal authority that resolve a dispute and set a legal precedent.

Legal Principle

A foundational rule or concept upon which laws are based, guiding the operations of legal systems.

Minority Groups

Communities or groups within a society that are smaller in number and often disadvantaged compared to the dominant or majority group.

Lack Of Power

The absence or insufficiency of control, authority, or influence over others or one’s circumstances.