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What are two major forms of direct-response television (DRTV) ?
Tasty Food
Food that is pleasing and appealing to the sense of taste; often associated with rich flavors and enjoyable eating experiences.
Genetically Modified Foods
Foods produced from organisms that have had changes introduced into their DNA through genetic engineering techniques to enhance certain traits like increased resistance to herbicides or improved nutritional content.
Fast Foods
Quick-service food items that are typically high in calories, fat, and sodium, and often consumed for convenience.
Physical Activity
Any bodily movement produced by skeletal muscles that requires energy expenditure, including exercise and daily activities.
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