________ Can Be Classified by Primary Purpose--Whether the Aim Is

question 17

Multiple Choice

________ can be classified by primary purpose--whether the aim is to inform,persuade,or remind.

• A)Budget objectives
• B)Message objectives
• C)Creative strategies
• D)Advertising appeals
• E)Media plans

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Definitions:

Ethical Dimension

Refers to the moral aspects that arise in various contexts, guiding right or wrong behavior and practices.

Administrative Agencies

Governmental bodies with the authority to implement and enforce specific legislative acts through the creation of rules, regulations, and procedures.

Written Laws

Legal rules and regulations that are formally documented and established by legislative bodies.

Court Decisions

Judicial rulings or verdicts handed down by a court in resolving legal disputes.