Which of the Following Is a Benefit of Multichannel Promotional

question 125

Multiple Choice

Which of the following is a benefit of multichannel promotional strategies that blend traditional promotional activities with online buzz building activities?

• A)Online buzz building activities are clearly effective.
• B)Marketers have more opportunities to convert customers.
• C)Marketers can more easily control the brand message.
• D)It is easy to measure the results of online buzz building activities.
• E)Budgeting for mutlichannel strategies is more straightforward than for single channel strategies.

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Definitions:

Projected Human Resource Needs

Forecasts of an organization's future requirements for staff, skills, and positions to meet its objectives.

Internal Sources

Refers to the methods and resources within an organization that can be utilized for information gathering, problem solving, or fulfilling business needs.

Replacement Status

A term indicating whether a position is being filled temporarily or permanently, especially in the context of employment or staffing.

Promotability

The potential or suitability of an employee for future promotion within an organization.