Examlex
In the ________ of the new-product development phase,marketers estimate the technical and the commercial success of an idea for a new product.
Science
The systematic study of the structure and behavior of the physical and natural world through observation and experiment.
Informed Consent
A process ensuring that a participant is fully aware of the potential risks and benefits involved in a procedure or experiment before agreeing to partake.
Research Ethics
The moral principles that guide the conduct of scientific research, focusing on issues such as integrity, respect, and responsibility.
Experimental Validity
The extent to which a study accurately reflects or assesses the specific concept that the researcher is attempting to measure.
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