Which Three Primary Consumer Motivations Are Key to the VALS2

question 118

Multiple Choice

Which three primary consumer motivations are key to the VALS2 system?

• A)faith,family,and finances
• B)age,gender,and ethnicity
• C)place of usage,time of usage,and frequency of usage
• D)ideals,achievement,and self-expression
• E)income,education,and geographic location

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Definitions:

Learned Helplessness Experiments

Experiments that demonstrate how individuals can become conditioned to believe they have no control over the outcome of situations, leading to passivity and depression.

Shuttle-Box

An experimental apparatus used in animal behavior studies to test classical and operant conditioning by allowing the animal to move between compartments to avoid discomfort.

Learned Helplessness Model

A theory that suggests individuals may learn to perceive themselves as having no control over their environment, leading to a state of passive resignation.

Depression

A condition of mental well-being identified by ongoing low spirits or a disinterest in usual activities, leading to noticeable difficulties in daily routines.