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When many men in the baby boomer segment started getting gray hair,they were reluctant to use hair dyes made for women even though they were just as eager as women to fight the aging process.To address this reluctance,hair care product manufacturers introduced hair dying systems for men to use on their head and their facial hair.The hair care product manufacturers used ________ segmentation to define their target markets.
Opportunity Cost
The dismissal of prospective benefits from other opportunities by settling on one choice.
Microchip
A small semiconductor device containing integrated circuits used for various electronics and computing functions.
Tire(s)
Rubber-based components fitted around the rims of vehicle wheels to provide traction, support the vehicle load, and absorb shock from the road.
Autarky
A situation where a country or economy is self-sufficient and does not engage in international trade or relies on imports.
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