Which of the Following Makes Consumers Responsive to Marketing Innovations

question 55

Multiple Choice

Which of the following makes consumers responsive to marketing innovations that allow them to shop more efficiently?

• A)reference grouping
• B)consumerism
• C)time poverty
• D)subliminal motivation
• E)affect

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Definitions:

Decision Making

The process of making choices or reaching conclusions, especially in the context of selecting a particular course of action among several alternatives.

Constructive Conflict

A healthy and productive form of conflict that results in beneficial outcomes, such as resolving misconceptions, addressing underlying problems, and fostering innovation.

Assertiveness

The quality of being self-assured and confident without being aggressive, allowing an individual to express themselves and stand up for their rights.

Cooperativeness

Cooperativeness is the willingness or propensity of individuals to work together for a common goal or benefit.