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Jay Minkoff at First Flavor may use the Boston Consulting Group (BCG)matrix to help him in making decisions for his firm.What does he need to understand about the purpose of the matrix and the four categories of the BCG growth-market share matrix?
Energy Expenditure
The total amount of energy used by an organism for basic bodily functions and physical activity.
Metabolic Processes
The chemical reactions that occur within a living organism to maintain life.
Torpor
A state of decreased physiological activity in an animal, usually by a reduced body temperature and metabolic rate.
Hibernation
A state of minimal activity and metabolic depression entered by animals to survive winter or other adverse conditions.
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