Briefly Explain How Marketers Use Marketing Controls

question 56

Essay

Briefly explain how marketers use marketing controls.

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Definitions:

Environmental, Social and Governance Reports

Publications detailing a company's performance and practices in relation to environmental protection, social responsibility, and governance policies.

IASB's Accounting Standards

The set of principles and guidelines developed by the International Accounting Standards Board that are intended to bring transparency, accountability, and efficiency to international financial markets and reporting.

Mandatory Reporting

The legal requirement for companies and organizations to disclose certain information in their annual reports or other government filings.

Corporate Sustainability

A business approach that creates long-term stakeholder value by implementing strategies that focus on the ethical, social, environmental, cultural, and economic dimensions of doing business.