Which of the Following Is the Most Logical Reason That

question 53

Multiple Choice

Which of the following is the most logical reason that many organizations rely heavily on personal selling?

• A) to make more efficient use of the promotional mix
• B) to quickly move a product to the maturity stage of the product life cycle
• C) to create consistent marketing communications
• D) to more effectively sell highly technical or very expensive products
• E) to decrease promotional expenditures

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Definitions:

Command Economy

An economic system where the government, rather than the free market, determines what goods should be produced, how much should be produced, and the price at which goods will be offered for sale.

Political Hierarchy

A system of organization within a political entity or government where individuals or groups are ranked one above the other based on authority or power.

Soviet Union

A former federation of Communist republics consisting of Russia and several other states that existed from 1922 to 1991, officially known as the Union of Soviet Socialist Republics (USSR).

Business Risk

The possibility of losing money on an investment or business venture due to various factors like market fluctuations, competition, or operational failures.