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Explain the Concept of Trial Pricing

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Essay

Explain the concept of trial pricing. Why would a retailer implement this pricing strategy?


Definitions:

Coefficient Of Correlation

An index that measures the magnitude and direction of a straight-line association between two variables.

Coefficient Of Correlation

An analytical tool that evaluates the strength of the association between the relative shifts of two variables.

Independent Variables

Independent variables are the factors in an experiment that are manipulated or changed by the researcher to investigate their effects on the dependent variables.

Distribution

The way in which something is shared or spread out over an area or among a population.

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