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IBM Manager Celia Moore Coordinates IBM's Long-Standing "Reinventing Education" Program

question 93

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IBM manager Celia Moore coordinates IBM's long-standing "Reinventing Education" program that involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do. In the process, the program is actually helping to shape a market of significant interest to IBM. "We see the program very much as an investment, rather than handing out money," says Moore. The existence of this program indicates that IBM has a(n) ________ orientation.

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Definitions:

Absolute Advantage

Refers to the ability of a country, individual, or firm to produce a good or service more efficiently than its competitors, using the same amount of resources.

Fair Trade

An organized movement that aims to help producers in developing countries achieve better trading conditions and promote sustainability.

World War II

A global conflict that lasted from 1939 to 1945, involving most of the world's nations and marked by significant events and battles across continents.

Japanese Industrialists

Business leaders and entrepreneurs in Japan who have significantly contributed to the development and growth of the country's industrial sector.

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