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________ Is Defined as the Identification of Code Values That

question 61

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________ is defined as the identification of code values that are associated with the possible responses for each question on the questionnaire.


Definitions:

Sustainable Marketing

Marketing strategies that not only consider a company's growth and profitability but also its impact on the environment and social well-being.

Environment Marketing

A strategic approach aimed at promoting products or services in a manner that emphasizes environmental stewardship, targeting consumers who prioritize sustainability.

Sustainability

The practice of conducting activities in a way that does not deplete natural resources, ensuring ecological balance and long-term environmental quality.

Holistic Approach

A method considering all parts of something as interconnected and part of a whole, rather than focusing on individual components.

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