In Question Development,face Validity Means That

question 67

Multiple Choice

In question development,face validity means that:

• A)the respondent can put a face on the interviewer.
• B)the interviewer can see the respondent to determine if the respondent is telling the truth.
• C)the respondent will answer the same way repeatedly.
• D)other researchers believe the question looks right.
• E)the question gives the respondent a bad feeling.

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Definitions:

Portfolio Analysis

A tool used by businesses and investors to assess the performance of their product mix or investments and make decisions about where to allocate resources.

Marketing Initiatives

Marketing initiatives are strategic actions taken by businesses to promote their products or services, aiming to increase brand awareness and drive sales.

Marketing Organization

An organized group of individuals working together to plan, execute, and monitor marketing strategies and activities to reach desired consumer segments.

Marketing Tactics

Specific actions, techniques, or strategies used to achieve marketing goals, such as promotions, advertising campaigns, and social media engagement, tailored to target audiences.